73: JJ Ramberg: Goodpods and Good Business

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What is the latest “Good” venture from one of America’s best-known social entrepreneurs?

In this episode of the Manage Your Message Podcast host Jim Karrh welcomes journalist and entrepreneur JJ Ramberg, founder of a new venture called Goodpods.

Most know JJ from the 12 years she hosted the weekend MSNBC show “Your Business.” The show highlighted hundreds of business owners and entrepreneurs. She has also hosted a podcast called “Been There Built That” and a series on BBC World News called “Follow the Food.”

JJ is also quite the entrepreneur herself. With her brother Ken, she co-founded Goodsearch and later Goodshop. Goodshop provides coupons for shopping deals on the Internet—but also makes a donation to the nonprofit or school of your choice for almost everyone purchase made. Over the past nine years Goodshop has raised more than $13 million for its connections to more than 114,000 nonprofits and schools.

Now there is a new venture—Goodpods—which is a social podcasting app.

JJ has an English degree from Duke University and an MBA from Stanford, and some great stories!

Among the topics that JJ and Jim discuss:

  • The entrepreneurial history of her parents and grandparents, and how that shaped her view of work and business
  • The start of the idea for Goodsearch, and what it was like launching a new venture with no real model to follow
  • How Goodshop followed – and the story of the moment when JJ and Ken knew the concept would work
  • The things JJ learned during her experience hosting “Your Business”
  • The idea behind Goodpods, how it works, and the benefits it offers both podcasters and listeners




A brief “Duke Entrepreneur Stories” video about JJ:




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